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ICICI Bank launches 25 e-branches

Mumbai, August 23: Private sector lender ICICI Bank announced the launch of 25 electronic branches and other technology-based banking solutions here on Thursday. The 24x7 electronic branching facilities will offer cash and cheque deposit machines with instant credit, interactive kiosks with phone and internet banking services and video conferencing among others. The investment and cost-benefit-accruals relating to the initiative were not disclosed.
Other initiatives include ‘tab banking’ that allows opening an account on a tablet without visiting the bank branch and e-locker facility that helps customers to electronically save scanned copies of their important documents and other value-added services at the ATMs. Charges on the e-locker services will be decided on the basis of the usage of the customers.
At present, the 25 branches have been rolled out across 18 locations including metros and Tier II cities. “About a third of our customers are using Internet banking services....These services will be complimentary to our physical branches,” said MD and CEO, Chanda Kochhar, ICICI Bank. “Today, handheld devices like mobile phones and tablet segment is growing at over 100 per cent every year as compared to the 20 per cent growth in desktops. We want to expand our technology beyond ATMs and desktop devices,” Kochhar said.

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